Location NEW YORK , New York
, United States
Job Opened June 29th, 2020
Education Bachelor's Degree
Job Number 2000021H
Job Type Full Time
The Marketing Coordinator will be a key contributor in
managing promotions, collaborating with the Marketing, Merchandising, Creative,
and IT teams to deliver promotional support for omni channel initiatives as
well as driving saks.com revenue via the email channel. This individual will
support the daily execution of marketing emails and promotions, track key
performance metrics on an ongoing basis, derive insights from results, and
share recommendations with the broader cross-functional teams.
Essential Job Functions
- Support the
management of the email and promotions process workflow including planning
email calendar with Merchants, ensuring timely completion of Creative Briefs,
collaborating with Creative and Merchandizing Operations on content, obtaining
timely approvals on email and promotional content from Leadership and working
with QA to test email and site assets.
- Work closely
with ESP and internal team members to plan and launch daily emails. Help manage
vendor relationship with Cheetahmail – Saks.com’s email vendor of record.
- Work with
broader Marketing team to enhance email segmentation and develop email
campaigns with a focus on a more personalized one-to-one customer relationship.
- Develop and
execute test plans for key email components such as subject lines, timing,
creative, segmentation, frequency, etc.
- Represent the
marketing and email position among cross-functional partnerships, presenting
the marketing team’s case for program enhancements and new initiatives in order
to meet goals.
monthly and ad-hoc reporting on email performance metrics, analyzing results
and identifying opportunities to drive increased revenue.
- Support and
communicate promotions through omni-channels; through email, on site, and full
line Saks Fifth Avenue Stores, ensuring cohesive messaging throughout.
- Proactively resolve problems
and roadblocks in order to keep work flow on schedule and escalate higher level
conflicts to manager for resolution.
The ideal candidate will have an analytical mind and critical skill-set as well as the ability to project manage several deliverables. Key requirements for this role include:
Excellent communication skills both written and verbal
A passion for digital and email marketing with at least 1 year working with email marketing campaigns
Strong problem solving skills, ability to perform under pressure and demonstrated leadership skills
Excellent data management, reporting and analytical skills
Possess strong project management, organizational and time management skills
- Ability to think strategically and work independently.
- High energy – must be a deadline driven, highly flexible, and a multi-tasking master.
- Comfort level with Excel. Fluency in Word and PowerPoint preferred.
- Good interpersonal skills and the ability to work in a corporate work environment with multiple stakeholders.
- The right candidate, with the ability to quickly flatten a steep learning curve, an interest in retail and a cheerful can-do attitude, will do well in our culture.